SimpledCard FinTech app for control over corporate spending
The idea behind SimpledCard — to radically streamline business expenses and their justification — was incredibly strong. But how do you actually realize the product when you have limited knowledge of IT, usability, and SaaS?
The collaboration between SimpledCard and GlobalOrange delivered remarkable results in a short amount of time.
The founders of SimpledCard approached GlobalOrange because they wanted to focus. Focus on market fit and sales — not on software development. They asked GlobalOrange to build a complex Fintech platform that would remain super simple for end users.
Compliance, security, scalability, and ease of use all played a key role in product development. Specialists in each of these areas worked together to launch an MVP in a short time. Based on user feedback and business objectives, the MVP was developed into the successful product it is today.
From the payment cards and app to the Card Management System and software integration — the solutions are optimized for usability.
The success of SimpledCard has since continued with its rollout in Germany.
Challenge
- Complex FinTech platform
- No in-house development
Approach
- Brought together specialists in compliance, security, and UX
- Launched an MVP in a short time
- Further developed the MVP based on customer feedback and business objectives
Result
- More than 700 satisfied customers
- Highly user-friendly application
- Scalable digital product rolled out to other countries
Unique FinTech software application
With SimpledCard, the hassle of business payments is a thing of the past. Organizations can issue payment cards to employees or clients without involving a bank. The payment cards are internationally accepted, offer global coverage, and are also suitable for online payments. With a super-fast app, employees can instantly link their receipt to the transaction.
Award-winning digital product
SimpledCard is listed in the Dutch FinTech 50 — the top 50 Dutch companies disrupting the financial sector.
Easy to integrate
SimpledCard can be easily connected to all major financial software packages. Digital expense claims are then processed directly into company systems.
Exponential business growth through software scalability
Rapid growth in software users
SimpledCard’s software is highly scalable, meaning that even with spectacular growth, IT has never been a bottleneck. In addition, the platform is easily extendable, allowing new innovations to be added at a rapid pace. GlobalOrange is an expert in developing FinTech software platforms.
IT Security built into the SaaS platform
Because this is a financial product, strict security requirements apply due to compliance and various necessary certifications. The application was developed using the “security and compliance by design” principle. In addition, extensive penetration testing was carried out to prevent the most common security flaws listed in the Open Web Application Security Project (OWASP).
“Thanks to GlobalOrange, we were able to focus on market fit and our initial sales.”
SaaS expertise applied broadly
Like most SaaS companies, SimpledCard demands high standards for usability, performance, scalability, and security. GlobalOrange has applied its SaaS development expertise across the board. In addition to the development team, GlobalOrange’s Architecture Team is involved in all projects to validate architectural decisions. As a result, no major decision relies solely on one individual’s personal preference.
Machine Learning makes the product truly smart
Machine learning is used in several areas to save the end user time: transaction monitoring, fraud detection, the conversational UI, and financial forecasting.
Success factors
Domain knowledge
GlobalOrange has extensive experience in developing financial applications, including areas such as accounting, invoicing, projections, reporting, financial processes, and certification (including PCI/DSS and ISAE).
Customer relationship
As is customary at GlobalOrange, the role of product owner is filled by the client. Through intensive, daily communication, decisions are made quickly, and improvements and new ideas are implemented promptly.
Agile & Lean
In addition to the Agile software development methodology, GlobalOrange applies the Lean Startup methodology for innovation. This ensures a strong focus on value creation.
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